Success Tips

Old-Fashioned Service Can Power Your Team’s Success

November 23rd, 2021
Robby Brady grew up amid the glorious mountain greenery of northwest South Carolina—a region the locals call, “upstate,” rife with scenic hiking trails, waterfalls and views of the Appalachians—so it is perhaps not surprising that he graduated from Clemson University...

Planning for a Successful 2022: Implementing Lessons Learned

December 7th, 2021
As you prepare for the new year, you can gain a great advantage for yourself and your team by reflecting on the past year. When you think about what you’ve accomplished, and where you fell short on your goals, you’re...

Have You Had a Vision?

December 21st, 2021
When you lead a team or own a business, be it real estate or not, you won’t have progress or growth without a well-formed vision. At least, that’s what people say, right? If you’ve ever been to any kind of...

Growing Through a Team Identity Crisis

January 11th, 2022
Every real estate team has its own unique identity. Some are characterized by a sense of friendly rivalry and competition, while others are more cutthroat. Some are small family-run outfits while others are large franchises. Whatever your team looks like,...

Optimize YouTube for Your Real Estate Marketing

October 27th, 2021
At a time when video content is at a premium, an agent’s marketing strategy can’t be complete without developing a presence on YouTube. With more than 288 million daily users, according to Statista,  YouTube provides several benefits for your branding...

Real Estate Q&A: What’s the Best Way to Prevent Title Fraud?

November 8th, 2021
(TNS)—Q: Recently, there has been an emphasis on stealing titles and the loss of a home. What is the best way to check on the status of our titles and prevent our properties from being stolen? — James A: Real...

Curbio, Uber and the Great Contractor Labor Shortage

November 16th, 2021
I was not surprised when Zillow announced plans to slow its pace of home-buying, partially due to “operating within a labor-and supply-constrained economy inside a competitive real estate market, especially in the construction, renovation and closing spaces.” Said more plainly,...

Communicate More Value and Win More Business

November 23rd, 2021
“If you add more and better value than your competitors, you will get hired and attract more clients for life.” I will never forget Dave Johnson, my father, teaching me this while taking me out on sales calls when I...

Leveraging Social Media to Improve Brand Trust

December 8th, 2021
Every successful agent knows how important trust is in building and maintaining relationships that will sustain your career. Trust can be the difference between brand obscurity and standing out from your competition when it comes to your social media marketing...

Start the New Year Strong With a Powerful CRM

December 23rd, 2021
Using a customer relationship management system (CRM) is one of the best ways to succeed as a real estate professional. A good CRM will help you stay organized, track lead generation and ultimately, make more money. Here are three ways...
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