Lead Story

Weekend Habits That Will Capture More Referrals

November 14th, 2021
If you’re a successful agent, your weeks are usually extremely busy. You may want to keep up with former clients and earn new referrals as part of your workday to-dos, but with such little downtime, those thoughtful touches can fall...

Real Estate Marketing Ideas for the 2021 Holiday Season

November 24th, 2021
The most wonderful time of the year is upon us. Holidays are fast approaching, and though it can be easy to get swept away in the excitement, it is important to keep up marketing efforts for your real estate business....

Cover Story: Technology and People Team Up

December 6th, 2021
Rocket Mortgage® Elevates the Real Estate Agent Experience and Helps Clients Achieve Homeownership More Easily The thrill that comes with buying a home is indisputable. But, so often, stress also comes with it. Even in the best of times, achieving...

Mortgage Rates Inch Up Following Fed Policy Changes

December 17th, 2021
The 30-year fixed-rate mortgage (FRM) averaged 3.12% for the week ending Dec. 16, according to Freddie Mac’s latest Primary Mortgage Market Survey®. Mortgage rate details: The 30-year fixed-rate mortgage averaged 3.12% with an average 0.6 point, up from last week when...

Be the Boss of Your Brand

December 29th, 2021
NAR PULSE—A .realtor web address can help you get your brokerage’s name into the rhythm of search engines’ algorithm and put you higher up in its search rankings. That means you’ll get more notice online—leading you to more leads! Claim your...

2022 Housing Market Faces Changes Amid Economic and Regulatory Activity

January 12th, 2022
With real estate professionals gearing up for another strong year, two of the industry’s leading experts dove into the most significant economic and regulatory issues on the horizon and their implications for the real estate market, during RISMedia’s Real Estate...

How to Succeed in 2022 as the ‘Raging Hot Market’

January 24th, 2022
By now, you’ve probably heard a bunch of predictions for the 2022 housing market, but a question burning in many real estate professionals’ minds is: what is going to help you win this year? Buffini & Company founder & chairman,...

UPDATE: NAR Files Lawsuit of Its Own Against REX

February 2nd, 2022
Who says you can’t sue the same folks that are suing you? The National Association of REALTORS® (NAR) filed a counterclaim on Jan. 28 against REX-Real Estate Exchange Inc., alleging that the Texas-based real estate startup has been deceiving consumers...

Register: Reevaluating Your Leadership Approach for Changing Times

February 12th, 2022
What: As the real estate industry constantly evolves, so do the needs of agents and their brokers. Flexibility and an understanding for necessary change are crucial for those in a leadership role to inspire, motivate and push your agents to...

The Luxury Review 2021: The Impact of Falling Inventory Levels

February 23rd, 2022
The 2021 luxury real estate market will be recognized as one of the strongest years for luxury home sales. Driven by high demand and falling inventory levels, prices and sales outpaced an already strong year in 2020. The Institute analyzes...
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